When I think of Super Bowl commercials, I think of things like talking animals, celebrities, french fries in the shape of Abe Lincoln. Maybe this year I'll be privy to Doritos and Mountain Dew tossing more disgusting flavor options my way (because the endless variance of Dew-rito's mouth sludge is perpetually begging to be expanded). I expect to be blasted, in a humorous way, about beer, soap, highly anticipated summer block buster movies, energy, cell phones, the best way to send a package across the county and the highly anticipated conclusion of Charles Barkley's Taco Bell poem.

What I don't want to see is Heisman Trophy-winning college football star Tim Tebow in a "celebrate life" (ie anti-choice, anti-abortion) ad for the ultra-conservative group Focus on the Family. CBS approved this ad, even though the network has repeatedly rejected advocacy ads in past years, including 2004 ads by MoveOn.org that attacked then-President Bush's fiscal irresponsibility and United Church of Christ showing their group welcoming a gay couple who had been turned away from another church.

And most recently, on Friday CBS rejected an ad from gay dating site Mancrunch.com showing two men discovering a mutual attraction when their hands touch in the potato chip bowl. The actors then pantomime a comical make-out session. But CBS says the ad "is not within the Network's broadcast standards for Super Bowl Sunday...Moreover, our Sales Department has had difficulty verifying your organization’s credit status.” Which is a perplexing excuse for CBS considering an article by CNBC that indicates Mancrunch.com tried to pay cash in advance to CBS for the nearly $3 million ad.

We must call CBS out on its hypocrisy and demand that it also reject the Focus on the Family ad. The Super Bowl is America's annual most-watched television event; more than 98 million Americans tuned in last year. And as anyone who's ever been to a Super Bowl party knows, the ads can be even more closely watched than the game, which is why CBS must not unfairly allow anti-choice commercials while rejecting those for other causes.

Sign the petition today urging CBS to follow its own anti-advocacy policy, reverse the decision, and deny Focus on the Family's anti-choice ad.

by: Bene Garcia and Harold Johns III

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Don’t Allow CBS to Air Anti-Abortion Ad Featuring Tim Tebow

February 1, 2010 communication, culture, The Rathaus

When I think of Super Bowl commercials, I think of things like talking animals, celebrities, french fries in the shape of Abe Lincoln.  Maybe this year I’ll be privy to Doritos and Mountain Dew tossing more disgusting flavor options my way (because the endless variance of Dew-rito’s mouth sludge is perpetually begging to be expanded). I expect to be blasted, in a humorous way, about beer, soap, highly anticipated summer block buster movies, energy, cell phones, the best way to send a package across the county and the highly anticipated conclusion of Charles Barkley’s Taco Bell poem.

What I don’t want to see is Heisman Trophy-winning college football star Tim Tebow in a “celebrate life” (ie anti-choice, anti-abortion) ad for the ultra-conservative group Focus on the Family. CBS approved this ad, even though the network has repeatedly rejected advocacy ads in past years, including 2004 ads by MoveOn.org that attacked then-President Bush’s fiscal irresponsibility and United Church of Christ showing their group welcoming a gay couple who had been turned away from another church.

And most recently, on Friday CBS rejected an ad from gay dating site Mancrunch.com showing two men discovering a mutual attraction when their hands touch in the potato chip bowl. The actors then pantomime a comical make-out session. But CBS says the ad “is not within the Network’s broadcast standards for Super Bowl Sunday…Moreover, our Sales Department has had difficulty verifying your organization’s credit status.” Which is a perplexing excuse for CBS considering an article by CNBC that indicates Mancrunch.com tried to pay cash in advance to CBS for the nearly $3 million ad.

We must call CBS out on its hypocrisy and demand that it also reject the Focus on the Family ad. The Super Bowl is America’s annual most-watched television event; more than 98 million Americans tuned in last year. And as anyone who’s ever been to a Super Bowl party knows, the ads can be even more closely watched than the game, which is why CBS must not unfairly allow anti-choice commercials while rejecting those for other causes.

Sign the petition today urging CBS to follow its own anti-advocacy policy, reverse the decision, and deny Focus on the Family’s anti-choice ad.

by: Bene Garcia and Harold Johns III

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1 Comment

Currently there is "1 comment" on this Article:

  1. admin says:
    February 1, 2010 at 4:27 pm

    here is another perspective about the Tebow/Mancrunch debate from a blogger named Scott Winer who once worked for CBS and is openly gay

    http://bit.ly/aaDY3W

    Although we’re on separate sides of the argument Winer’s perspective is still worth a read.

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